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Go Your Own Way
Much has been written about the various relationship break-downs that have happened in the Indian retail sector in recent years. The biggest, most recent high profile ones are between Bharti and...
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The Franchise “Space Programme”
(Published in ETRetail.com on 6 December 2013) Franchising isn’t rocket science, but advanced space programmes offer at least one parallel which we can learn from – the staging of objectives and...
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Tesco in India: Will every little help?
[This article appeared in the February 2014 print issue of Retailer, under the headline "Implications of the Tata-Tesco JV"] India is a civilisation that has borne fruit from thousands of year of...
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India – A Growth Trajectory for Global Fashion Brands
2013 has been a mixed year for retail in the Indian market with multiple factors working in favour of and against the business prospects. Economic growth had slowed to 5% for 2012-13 (as per advance...
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Leveraging Opportunities in Food & Beverage Sector
“Ingredients for Speed & Innovation” Conference 2014 gathered together senior delegates (CEOs/ CXOs) of the food & beverage Industry, on 7 May 2014 in Delhi. The event was organised by Third...
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Macro Consumer Trends: Implications for the Events Industry – (2014 March,...
B2B event companies don’t often think about consumer spending as something directly relevant to their business. However, consumer trends can allow industry event and exhibition organizers to get an...
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New perspectives needed for food and agricultural growth
These are thoughts shared in an emailed interview with the AgriBusiness and Food Industry magazine (published in the November 2014 issue.) A Perspective on the Indian market: Our first word of advice...
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The Season of Opportunism
(The Hindu Businessline - cat.a.lyst got marketing experts from diverse industries to analyse consumer behaviour during the last one month and pick out valuable nuggets on how this could impact...
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The Relationship between Consumers and Brands
Panel Discussion moderated by Mr. Devangshu Dutta, Chief Executive, Third Eyesight at the Indian Retail Congress 2015 (17-18 April 2015). The panel included Mr. Manish Mandhana (Managing Director of...
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Opportunities & Challenges for Dutch (Semi-)Processed Food Companies in India
A seminar was organised on the 12th of May in Zeist (the Netherlands) on “the Opportunities & Challenges for Dutch (Semi-) Processed Food Companies in India”. Highlights of a report and other...
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The Next New Thing: A Retail Store
Much has been written recently, with more than a touch of surprise, about ecommerce companies opening physical retail stores. Whether it is Amazon, Birchbox and Bonobos in the US, Spartoo in France,...
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From yogasan to ayurved to noodles, the Patanjali Group’s growing momentum
The Patanjali Group has created an Indian FMCG giant in a very short span of time on the back of a three-pronged strategy: The enormous brand awareness that can be attributed to the very high...
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Retail Integrated – the Best of Both Worlds
Retailers seem to be fighting a losing battle against the growth of ecommerce, and it is only the nature of the shopping activity, especially for fashion – interactive, social, and immersive as it is...
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Hyperlocals, Aggregators: Developing the Ecosystem
Aggregator models and hyperlocal delivery, in theory, have some significant advantages over existing business models. Unlike an inventory-based model, aggregation is asset-light, allowing rapid...
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Café Coffee Day – steaming or sputtering?
(Published in the Financial Express, 10 May 2016) In about 20 years, Café Coffee Day (CCD) has grown from one ‘cyber café’ in Bengaluru to the leading chain of cafés in the country by far. In its...
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Patanjali – from Yoga to Noodles
Third Eyesight’s CEO, Devangshu Dutta recently participated in a discussion about the phenomenal growth of the Patanjali brand, from yoga lessons to a food and FMCG conglomerate taking well-established...
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Festive discounts, online shopping and retail evolution in India
P. Karunya Rao of Zee Business in conversation with Devangshu Dutta, Chief Executive, Third Eyesight and Narayan Devanathan, Group Executive & Strategy Officer, Dentsu India, about festive...
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Packaging – Uncovering Personality
Packaging of products is, undoubtedly, an extremely strong means of conveying the essence of the brand, its ethos and its personality. Packaging is not only a vehicle to endorse the identity of a...
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For QSRs, India isn’t a quick-fix but a long game
When American fast food standard bearers McDonald’s and Domino’s Pizza stepped into India in the mid-1990s, the market was just ripe enough for take-off. McDonald’s and later Domino’s Pizza can be...
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One Ring That Rules Them All
In this piece I’ll just focus on one aspect of technology – artificial intelligence or AI – that is likely to shape many aspects of the retail business and the consumer’s experience over the coming...
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